How to Get More Rides as a New Limousine Company

Every new business when it is about to launch or has been launched and is new in the market dreams of the day when it will become successful.

But businesses must not forget, that the initial stages are the hardest to battle.

So, to reach the dream of becoming a successful business, you also have to constantly think about strategies to improve your business.

You must find answers to questions such as,

• How do we attract more customers?

• How do you improve your service quality?

• How to make your business the preferred choice of your customers?

• What offers to offer your customers?

The list of questions is endless. You need to find the correct questions and the most impactful answers that work for your business.

If you crack this mystery, the path to building a successful business will be achievable.

And then your business will not just survive but will also dominate the competitive market of the limo business.

To get you started, we have prepared a list of proven ways that will get your limo business more rides.

In this blog, we will ponder upon this list of proven ways and see how to grow a limousine business.

Let’s see the proven ways without wasting any further time.

Proven ways to get more rides as a new limousine company

Challenges are infinite when you launch a new business. But you need to keep your calm and be patient to overcome these challenges and build a loyal customer base. Here are a few ways to get more rides for your new limo business.

1. Simplify booking for customers

As you are a new business trying to attract as many customers as possible, having a complex booking is just going to let you down. It won’t make it easy for customers to book rides by complexing things for them. Worst case scenario, just by one bad experience, the customers might not consider engaging with your business ever again.

By the time you improve your services for them, they might have become a loyal customer for your competitors. So, in order to avoid handing your customer to your competitor, offer simple booking options to your customers. You can also take the help of online booking systems for limousines to make bookings easy for customers.

2. Opt for the best limo software

Having a good limo dispatch software will help you to offer better service to your customers every single time. Does not matter if the customer opts for your service once a day, week, or month, with the most suitable limo dispatch software at your disposal, you can easily offer a great experience to customers every single time.

To operate your new limousine business to its full potential and efficiency, Limo reservation system offers features such as,

• Automated dispatching

• Reporting and analytics

• Fleet management

• Driver management

• Dynamic pricing

• Smart route optimization

• Real-time tracking

These features ensure your business lives up to your customers’ expectations and customize your services as per their requirements. If your customers are delighted with your services they are surely going to return, they might even spread a positive word of mouth to their family, friends, colleagues, etc. This can result in a lot of new customers, that too, without spending a single penny of yours on customer acquisition.

Read More: Understanding the Impact of Technology on Black Car and Limo Services

3. Create a professional website

Even though customers prefer booking rides via an app, you must not rule out having a professional website for your limousine business. Building a user-friendly website with a great user interface and experience is only going to add up to your tally of new customers.

Also, still there are certain age groups that prefer websites over apps when it comes to ride booking. Booking through the app is more of a GenZ thing, millennials might still prefer a website to make bookings. But, even if you don't go into that, offering your customers extra options to book rides is only going to improve your customer experience.

4. Build a strong presence on social media

In this era where digital platforms have taken over, not having a strong social media presence will leave you behind. According to the latest report, 71% of online users make purchase decisions based on reviews on social media.

And 61% of young adults under 25 years in America resorted to social media shopping. source

So, to get more rides for your luxury chauffeur service, you need to build a strong social media presence and use it to its full potential to attract your target audience.

If you have done it the right way, you will not just attract new customers but also will scale business at a pace you never thought possible.

5. Offer discounts and special offers

Discounts are welcomed by every customers. No one in the world would say no to discounts and special offers.

Discounts and special offers have so much power that they can make customers think of using your service.

When you offer discounts on limo rides on various occasions, you will see new customers tilting towards you to leverage it.

Imagine yourself. Have you not got attracted to any discounts Walmart or Nike or any brand offers? You did right. Your discount will work the same way.

6.Provide excellent customer service

Remember a statement given by the Walmart founder, Sam Walton – “There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.”

It means, if you are unable to satisfy your customer/passenger, he have several other options for his limo requirement. And that will definitely be your competitors.

Also know that, offering modern limo services is not enough to grow you business.

Customer service means servicing customers. And it’s so much more than just solving problems or addressing complaints.

To do more than just offering limo service and provide excellent customer service, best limo service providers use best limousine software and ensure;

• Passengers can book limo anytime, anywhere using passenger app

• They can track the drivers location and route

• They have the emergency button

• Easy payment options

• On-demand booking

• Easy scheduling and much more…

See what more benefits you can reap and provide to your customers by adoopting limousine software.

Read More: Explore the set of advanced features

Apart from these few options, there are many more things that you can consider in order to offer great customer service to your customers. But remember to select a customer service strategy based on your customer's requirements and needs.

7. Partner with local hotels/event venues

There are occasions when VIPs visit your country or state. They already have a hotel booking but are unaware about the transportation. Partnering with the hotels can help you get more rides.

What you will have to do is just give a commission to the hotel and they will suggest to all their customers your company/limo service whenever they need one.

Moreover, you can also offer airport limo service, establish 3rd-party aggregators and use several other partnership options to get more rides.

8. Collect and use customer data

Even established businesses need help of data to improve their service and get more customers. So, how can a new limousine business not consider taking its help? Reporting and analytics are a very effective way to enhance your services. It offers understandable reports and graphs that can help you answer questions such as.

• How much time did your drivers spend on the road?

• How much idle time have your drivers spent?

• How many customers booked limousine rides in a month?

• How many rides were canceled?

• What was the reason behind ride cancellations?

• What are the peak hours and low-demand hours in particular areas?

There are many more such questions that can help you a lot in improving your services, as it offer you insights into the exact areas where improvements are needed. This way, making corrections to your strategies becomes easy. Based on the data, you can also conduct training sessions, create strategies, etc. to ensure that your drivers and operations are working efficiently. And more importantly, your customers are happy with your service.

9. Use the potential of referral programs

After word-of-mouth, the easiest way to acquire a new customer is through “referral programs”.

The referral program works because you do not have to put in extra effort to grab the attention of customers.

You just have to add a referral program to your app/website and let your existing customers take care of the rest. Let’s see how it works.

Suppose, you are a customer already using luxury transportation services. Now, you are asked by one of your colleagues about a suggestion for a good limo business. You suggested the service of the limo business that you always opt for. Now, when the colleague registers, you can share your referral code with him/her.

Once he/she successfully completes the registration with your referral code, both of you can get cashback or some sort of coupon or discount. This way, being a new limousine business, you can delight two customers too without any extra effort. So, if not, it's high time you start offering your customers referral programs to get more rides.

10. Give business cards to passengers

An old-school yet effective way to get new customers. Sometimes when you are new in the market, what happens is that even if customers are satisfied with your service, they might not come back. You might just keep on wondering, why so? The reason might be simple, they must have forgotten your business’s whereabouts.

Now, if such a situation has been created, they might not find your website, your app, your mobile number, or anything related to you to book a ride again. That is why, at the initial stages of your business, handing out business cards can prove to be crucial.

Even if the customers forget about your whereabouts, with a card available they can recall all the details of your business and can book a ride in a giffy. Therefore, this strategy can turn out to be very crucial for your business, especially in the early stages.

11. Market positive reviews of your passengers

Positive reviews just don’t fail to get new customers. More than anything else, people believe in the experience of other customers with your business. Before choosing your service, they will check those reviews to be 100% sure. That is why you must market the positive reviews of your passengers.

What you can do is, you can showcase these reviews where customers have shared their positive experiences with your business on your websites, apps, business listing sites, blogs, etc. This way, you can be able to attract the eyeballs of as many potential customers as you can and convert them into customers. This results in your business increasing its customer base and ultimately getting more rides.

Conclusion

Now we know how you can get more rides for your limousine company. From using quality limousine service software to following the old-school method of handing out business cards, you can effectively increase your customer base with increasing ride demands. Implement these proven strategies into your operations straight away and see which strategy works the best for your limousine business. Remember, if you follow these proven strategies properly, it is just about time you start getting results. So, hurry up start implementing these strategies, and start getting results.

FAQ's